Google Ads

Conversions, Consent Mode V2, advertising campaigns and other things you have a right not to know about. What matters is revenue, transparency and honesty.

Don’t let your brand get lost on the web under the weight of competition. 

Whether you promote services or products, you need a channel used by thousands of potential customers every day. Advertising activities in Google increase customer interest, and you will appear at the top of search results. 

We will prepare and implement a plan tailored to your brand’s location and area of operation, based on a comfortable, jointly agreed advertising budget whose expenses will be fully transparent for you. We make sure that customers searching for products/services in your industry find you. 

We’ll determine what you need: 

Milk spilled! See how we reactivated the advertising system after taking over from a dishonest company.
Relationships have a tendency to break down—sometimes over trivial matters, sometimes due to communication errors, or simply because of a lack of results. In this case, however, the issue was dishonesty on the part of the marketing agency. The turbulent end of the cooperation between the agency and our client resulted in the client being cut off from access to their Google Ads account, which until then had been generating monthly revenue of PLN 100,000–150,000. That’s when we stepped in. Rebuilding the rules and operating framework from scratch took us two months, during which the client generated approximately PLN 30,000 in revenue. After that period, we began to climb back from the bottom. Ultimately, after six months of work, we were generating monthly revenues of PLN 150,000–300,000—while operating with smaller budgets than those used by the previous agency. We’ve written more about this in our Case Study: https://alfabetmarki.pl/odzyskanie-kontroli-po-nieuczciwej-agencji-marketingowej-i-zwiekszenie-o-100-przychodow-w-ecommerce/
From PLN 400 to PLN 20,000 in revenue – a campaign that delivered a 4,900% ROI
Is it possible to promote a specialist training course with a PLN 400 budget and achieve real profit? Yes—if the activities are well planned and precisely targeted. Our client from the physiotherapy industry wanted to fill their training room to capacity. They had a limited budget but a clearly defined target audience. The key was to fully leverage the potential of combining organic efforts with paid advertising. What did we do? We used social media to build visibility and establish initial contact with the target audience. We directed our messaging to industry-specific groups and forums where potential participants were already active. In the next stage, we implemented a remarketing campaign that reminded already interested users about the offer. The result? 20 training spots sold, PLN 20,000 in revenue, a 4,900% return on investment—and a client who did not expect such an impressive outcome.

Do you trust your agency? 
Most likely yes! And it’s not our role to question that. Managing advertising activities is neither easy nor simple. There are many elements that must be properly “buttoned up” for campaigns to be effective andfor your website to comply with the regulations imposed by the European Union regarding user privacy. 

If:

  • you are satisfied with working with your agency, 
  • you know how advertising campaigns work, 
  • your budgets and spending are transparent to you, 
  • you understand what a conversion is and whether appropriate conversion tracking setups are implemented and connected to advertising campaigns, 
  • and at the same time you know what Consent Mode v2 is… 

…then you are most likely among the happy minority! 

However, if you are not familiar with most of the above elements, you do not receive reports, your expenses are unclear, and your revenues are questionable – we invite you to contact us! 

We can verify for free whether your Google Ads / Meta Ads / TikTok Ads account is properly configured. 
You will receive clear information on whether everything is OK, what is worth improving, or whether it’s time to consider changing the terms of cooperation. At the same time, you will recieve clear informationwhether everything is ok, whether it is worth improving something or thinking about changing the terms of cooperation with your current agency or a person who ‘’embraces’’ advertising. .

Get in touch with us.

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